Agenda
The 2012 New Business Conference
May 1 - 3, 2012
Digital Sandbox Network: 4th floor, 55 Broad Street, New York, NY
Conference Hotline: 1.866.508.0523
http://www.newbusinessconference.com/
| Tuesday May 01 | ||
| 12:00PM | Master of Ceremonies / Opening Remarks |
Aaron Shapiro |
| 12:15PM | KEYNOTE: Marketing in a Culture of Curation |
David Shing |
| 01:30PM | Cutting-Edge Marketing Technology Showcase | |
| 05:00PM | Live Pitch Competition | |
| 06:00PM | KEYNOTE: Digital: The Most Powerful Creative Canvas |
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| 07:00PM | Pub Night | |
| Wednesday May 02 | ||
| 08:30AM | Master of Ceremonies / Opening Remarks |
Andrew Essex |
| 08:45AM | KEYNOTE: Building a Culture of Creativity, Innovation & New Business |
Matt Jarvis |
| 10:00AM | There are Many Types of New Business Directors: This is the One You Want |
Bob Wiesner |
| 10:00AM | The Innovators: Designing the Next Generation Agency |
Gerry Graf Fadi Shuman Christian Jacobsen Jason Wadler |
| 10:00AM | Invitation-Only Roundtable Session: The CEO's Role in Driving New Business Growth |
Brent Hodgins(Mod) |
| 11:15AM | Harder Hitting Proposals: Principles for Making Them More Persuasive |
Lisa Colantuono |
| 11:15AM | Building Your Pipeline: Casting & Converting the Meeting |
Bob Wiesner |
| 11:15AM | Lean Strategic Planning for Nimble Agencies |
Farrah Bostic |
| 12:15PM | Networking Lunch | |
| 01:15PM | Live Audit of an Agency's New Business Practice |
Brent Hodgins Scott Lawrence Micah Aberson |
| 01:15PM | Positioning Your Agency: How to Get More New Business With Less Work |
Michael Gass |
| 01:15PM | The Innovators: Designing the Next Generation Agency |
Jon Bond Ty Montague Patrick Collins |
| 02:30PM | The CEO Panel: The New Business Challenges of the Chief Executive |
Adi Ignatius(Mod) |
| 02:30PM | Key Consumer Trends: What's Ahead & What It Means to Your Agency |
Gaby Fireman |
| 03:30PM | Coffee Break - Meet Our Conference Partners: Learn More About How They Can Help You Win More Business |
|
| 04:15PM | Client Marketing Chief Panel: Agencies Must Stop the Madness |
Adi Ignatius(Mod) |
| 04:15PM | Small Agency Growth Case Study | |
| 05:30PM | KEYNOTE: Why Your Final Pitch Presentations Suck & How to Transform Them |
Brent Hodgins |
| 06:30PM | Cocktail Reception | |
| Thursday May 03 | ||
| 08:30AM | Master of Ceremonies / Opening Remarks |
Brent Hodgins |
| 08:45AM | KEYNOTE: A Client-Centric Approach to Building a New Business Engine |
Bill Borrelle Jennifer Zimmerman |
| 10:00AM | Creating Buzz For Your Agency: Crafting a PR Strategy to Drive New Business |
Samantha DiGennaro Melanie Wells |
| 10:00AM | Agency Speed Dating: Form Strategic Alliances | |
| 10:00AM | Search Consultant Panel: Why You Are -- And Are Not -- On Our Radar |
Richard Roth Russel Wohlwerth Brian Goodall Jane Bedford Lorraine Stewart Lockhart Jessica Pezzullo |
| 11:15AM | Search Consultant Small Session Roundtables | |
| 11:15AM | Digital Marketing Strategy: Key Principles for Effective Client & Prospect Planning |
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| 12:15PM | Networking Lunch | |
| 01:15PM | New Business Leadership Panel: Beating Back the Boss |
Lauren Crampsie Rob Smith Chad Saul Matthew Anderson |
| 02:30PM | Your 6 – 12 Month New Business Action Plan |
Brent Hodgins |
© 2012 Mirren Business Development